Mission

To strengthen communities through organized adult recreation basketball while investing in youth leadership, workforce development, education, and neighborhood engagement.

Basketball is simply the vehicle.

The mission is community transformation.

Community Impact Model

Every local league becomes a community hub.

Instead of simply running basketball games, every recreation center also develops:

• Youth employment

• Student internships

• Community service

• Academic incentives

• Mentoring

• Violence prevention

• Workforce readiness

Basketball becomes the attraction.

Community development becomes the outcome.Each Parks & Recreation Department remains independent but affiliates with the organization.

Think NCAA meets Parks & Recreation.

URBA™ Official Sanctioning Program

Purpose

The United Recreation Basketball Association™ (URBA™) sanctions qualified basketball organizations that meet established standards for competition, safety, sportsmanship, and administration.

Organizations retain complete control over their local leagues while receiving the benefits of URBA affiliation, rankings, championship eligibility, and national recognition.

URBA does not operate local leagues.

URBA governs recreational basketball competition.

The Three Pillars of URBA™

1. Competition

URBA®

2. Workforce Development

YouthStats®

3. Community Development

HARRIS SHEARD FOUNDATION™